I love having the opportunity to shoot editorially, especially portraiture. With only 25 minutes with our subject, I wanted everything in place, scouted and roughly scripted. We aimed for 5 set ups with no specific art direction, which I love, because it means I get to play.
When asked at workshops, I always describe my approach to editorial portraiture as a visual conversation. Throughout each shot, each set up, my goal is to never stop the conversation with the subject – I want them to feel like they are going for a walk, a conversation, and once in a while we stop and make images. Walking from one location to the next, I have everything pre-arranged; my assistant and I know exactly how we will shoot each image, so we can follow the plan like a rehearsed play. But, it always changes – either the light will change, or the conversation with the subject will turn my attention to something different in one of our sets.
This week, the change was this great food truck. It was on the way from one shot to the next, I could see immediately that the light was great, and I could tell he was game. We went for it. I love the relaxed fresh feel of the resulting shot. Only problem with the shoot was that the line grew at the food truck just as we finished the shot, so no lunch. We Instagram‘d one of these earlier this week but here are some more.